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With billions of dollars raised since its launch in 2010, and a community of more than 50 million donors, GoFundMe is the world’s largest social fundraising platform. For years, the crowdsourcing platform leader has been changing the way the world gives and The Many was bought in to open the aperture of how people perceive the brand with a nationwide television campaign, “Big and Small,” which featured a voiceover by actor Edward Norton.


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