The Many’s Creative Director, Lixaida Lorenzo, has been given the honor of judging the Effies as a round one judge for the 2019 Awards. The jury is comprised of senior-level executives across advertisers and agencies, representing a range of disciplines, and judges evaluate industry submissions on the basis of opportunity, insights, execution, and results. The awards are known globally as one of the pre-eminent awards in the industry, and recognize any and all forms of marketing communication that contribute to a brand’s success. The awards champion the practice and practitioners of marketing effectiveness.

With more than a few years of creative excellence under her belt, Lixaida knows a thing or two about marketing effectiveness. She’s previously judged the Clios, One Show, Andy’s, LIA, and AD Stars awards.

We’re looking forward to seeing who wins some trophies this year!

Track the awards nominations on the Effies’ website here.

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