In the spirit of Wok On, every piece of work created for Panda Express is designed to be a cultural bridge builder and an expression of progress.

Panda Express Hero Image

Panda Express Hero Image

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In 2021, we helped Panda educate and inspire even those unfamiliar with Lunar New Year to make this holiday a tradition of their own.

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And by developing an authentic and editorial look and feel for the brand, foundational elements of photography, iconography, and typography will influence the way the brand shows up in-store and online for years to come.

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Panda Express Firecracker Chicken Bowl with flying ingredients on a wooden table.

Panda Express Firecracker Chicken Bowl with cup of Sprite, on a wooden table.

Panda Express Family Pack In-situ

Family Pack Mechanical Flat

FCCB Door Clings

FCCB Sneezeguard Sticker

FCCB Window Cling 1

FCCB Window Cling 2

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And from the eyes of a Wok Master, we celebrated the mouth-watering quality of our ingredients and of our signature culinary process.

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